Protecting our tomorrow

Protecting Our Tomorrow

At Bavarian Nordic, we aspire to save and improve lives by developing innovative vaccines that are designed to unlock the power of the immune system. We are a global leader in smallpox/mpox vaccines, and our commercial product portfolio contains market-leading vaccines against rabies, tick-borne encephalitis, typhoid fever, and cholera. We excel in R&D innovation, manufacturing, and commercialization. We aim to improve health and quality of life for children and adults around the world – protecting our tomorrow. We hope that you will share this mission with us.

Omnichannel Analytics Lead – US Commercial Operations

The Omnichannel Lead will play a key role in enabling data-driven decision-making across the North American Commercial Operations/Digital Operations function of a growing vaccine company. This role will be responsible for generating insights across multiple domains, including omnichannel campaign performance, web user behavior, account- and contact-level lifecycle analytics, and traditional performance and sales data. The ideal candidate brings deep technical fluency, a collaborative mindset, and experience navigating pharmaceutical and customer data landscapes, including vaccine-specific datasets, to support both strategic planning and tactical execution.

Your Responsibilities

• Omnichannel & Web Analytics
• Design and implement analytics frameworks for US commercial web properties, email campaigns, rep-triggered outreach, and digital media
• Interpret engagement data across owned and paid channels to support HCP and consumer marketing effectiveness
• Translate web and digital performance metrics into actionable commercial insights for both senior leadership and cross-functional partners

• Account and Contact Lifecycle Analytics
• Define and operationalize metrics that reflect account and contact progress across lifecycle stages (e.g., awareness → engagement → conversion → retention)
• Partner with CRM stakeholders and sales enablement leads to refine lead scoring, contact segmentation, and territory engagement strategies
• Support business planning with granular visibility into account-level performance and prescriber dynamics

• Commercial Analytics Support
• Support data integration and standardization efforts across prescription (DDD/MD), claims, chargeback, payer, and 3PL datasets in collaboration with the data governance team
• Contribute to dashboard development and reporting used by Commercial and Executive leadership, ensuring alignment with business priorities
• Assist in ad hoc analytics projects focused on salesforce effectiveness, incentive compensation, and marketing ROI

• Operational Analytics & Sales Enablement Support
• Collaborate closely with inside sales teams and sales operations to enable call planning, call tracking, and call-to-impact analysis
• Support coordination of periodic territory alignments based on new customer acquisition or field deployment shifts
• Provide ongoing input into CRM, marketing automation platforms, and AWS-based data infrastructure to ensure system readiness for commercial initiatives

Skills & Requirements:

• Bachelor’s degree in a relevant field (e.g., Business Analytics, Information Systems, Public Health, Engineering, Economics, or similar)
• Minimum 10 years of experience in commercial analytics, data management, or sales/marketing operations, preferably in the sales enablement, pharmaceutical or biotech industry
• Familiarity with Customer Data Platforms (CDPs) required; experience with composable CDP architectures (e.g., Segment, Hightouch, Snowflake) is a plus
• Familiarity with Salesforce or other CRM platforms, marketing automation tools (e.g., SFMC, Marketo, HubSpot), and data tagging strategies
• Experience with IQVIA/IMS syndicated data, claims datasets, or payer/chargeback models preferred
• Proficiency in SQL, Excel, and Power BI; working knowledge of AWS environments and large-scale data integration preferred
• Demonstrated experience working with vaccine products or specialty pharmaceuticals preferred
• Strong verbal and written communication skills; able to present complex data to non-technical stakeholders

Preferred Qualifications

• Master's degree (e.g., MBA, MPH, MS in Analytics or similar)
• Experience with Segment.com, Snowflake, or Redshift
• Knowledge of privacy and compliance regulations affecting digital tracking and customer data in US and Canadian healthcare
• Experience working with or enabling account-based marketing (ABM) strategies
• Familiarity with agile project management and marketing/sales attribution modeling

Other Requirements

• Comfortable working in a fast-paced, cross-functional environment with shifting priorities
• Ability to independently structure analyses and prioritize tasks with limited direction
• High attention to detail and commitment to data integrity
• Occasional travel may be required for internal workshops or vendor collaboration

We offer
A chance to work in an international company with unique technology and a dedicated workforce. We welcome people who share our passion with a willingness to make a difference. We offer a dynamic and flexible work environment and an opportunity to develop both your personal and academic competencies. We offer a comprehensive benefits plan and a competitive compensation package.

Salary Range - $105k - $165k

Location: US Remote – US Headquarters is in Durham, NC

Caught your interest?
If you are interested in the position, we look forward to receiving your application via our recruitment system. Just click the Apply Button and you will be redirected to our application form.

Founded in 1994, we have +30 years of experience developing life-saving vaccines. We are a global leader in smallpox and mpox vaccines. Our commercial product portfolio contains market-leading vaccines against rabies, tick-borne encephalitis, cholera, typhoid, and Ebola. We are headquartered in Denmark and have manufacturing, research, and sales offices across Europe and North America. Our values – our Bavarian Nordic DNA, as we like to call it – are what guide our actions every day. We act as persistent pioneers, embrace change, value being boosted by the team, and believe in protecting lives every day. If that is also a part of your DNA, we invite you to join us in Bavarian Nordic! Bavarian Nordic is an Equal Opportunity Employer. All qualified applications will receive consideration for employment and will not be discriminated against based on race, color, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

www.bavarian-nordic.com

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